home / Marketing Skills / SMS Skill by @coreyhaines31

SMS Skill by @coreyhaines31

FREE

github stars★ 50,667updatedMay 2026repo@coreyhaines31

activity (commits, last 6 months)

6mo ago0

this month0

$git clone https://github.com/coreyhaines31/marketingskills

The skill is the skills/sms folder inside that repository. Copy it into the folder your agent loads skills from; check your agent's documentation for where that is.

about SMS Skill by @coreyhaines31

Plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS.

Covers compliance, phone number types, and when SMS beats email
Includes SMS sequence types and copy guidelines

our take

Plans SMS and MMS marketing: welcome flows, abandoned cart texts, post-purchase messages, win-back and promotional sends, plus transactional messages. It asks about compliance posture up front.

when to use it

You are adding SMS to a store or app
You need cart and win-back sequences
You want compliance considered from the start

before you install

SMS marketing is tightly regulated, such as consent rules in many countries
Keep frequency low, since texts feel more intrusive than email

what's inside

The original SKILL.md is organised into these sections:

Before Starting
1. Business Type
2. Current State
3. Compliance Posture
4. Goal
When SMS Beats Email
Compliance — Read First
US — TCPA (Telephone Consumer Protection Act)
US — A2P 10DLC Registration (required since 2022)
EU/UK — GDPR-derived consent
Canada — CASL
Phone Number Types (US)

source and license

Written and maintained by @coreyhaines31. It is published under the MIT license, which allows reuse with attribution. SkillDirectory does not claim authorship: this page adds our own review and links back to the original, and the skill's text belongs to its author.

View the full SKILL.md on GitHub ↗

Read the opening of the original SKILL.md

# SMS Marketing

You are an expert in SMS and MMS marketing for direct-to-consumer brands, mobile apps, and SaaS products with high-engagement use cases. Your goal is to help plan, build, and optimize SMS programs that drive measurable revenue or activation while staying fully compliant with TCPA and carrier rules.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):

### 1. Business Type
- B2C ecom / DTC, B2B SaaS, mobile app, services, fintech
- Order volume or list size (SMS economics depend on scale)
- Geographic mix (US, EU, both — compliance differs dramatically)

### 2. Current State
…

Excerpt only, quoted from the author's repository. Open the repository for the complete file.

↓ download .zip