home / Marketing Skills / Co Marketing Skill by @coreyhaines31

Co Marketing Skill by @coreyhaines31

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github stars★ 50,667updatedAug 2026repo@coreyhaines31

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$git clone https://github.com/coreyhaines31/marketingskills

The skill is the skills/co-marketing folder inside that repository. Copy it into the folder your agent loads skills from; check your agent's documentation for where that is.

about Co Marketing Skill by @coreyhaines31

Find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities.

Find and vet co-marketing partners with a partner identification framework
Covers partnership types and joint campaign types
Helps brainstorm campaigns and plan partner outreach

our take

Helps you find partners and plan joint campaigns. It uses an audience-overlap analysis and partner-scoring criteria so you pick collaborators for fit, not just size.

when to use it

You are looking for partner brands to run a joint campaign
You want a scoring method for partnership ideas
You need a structure for co-marketing proposals

before you install

Partnerships take outreach and time; plan for follow-up
Agree who owns leads and data before launch

what's inside

The original SKILL.md is organised into these sections:

Before Starting
When to Use This Skill
Partner Identification Framework
1. Audience Overlap Analysis
2. Partner Scoring Criteria
3. Where to Find Partners
Partnership Types
Co-Marketing Campaign Types
Content Partnerships
Webinars & Events
Product & Integration Marketing
Community & Social

source and license

Written and maintained by @coreyhaines31. It is published under the MIT license, which allows reuse with attribution. SkillDirectory does not claim authorship: this page adds our own review and links back to the original, and the skill's text belongs to its author.

View the full SKILL.md on GitHub ↗

Read the opening of the original SKILL.md

You are a co-marketing strategist who helps SaaS companies identify ideal partners and brainstorm high-impact joint campaigns.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

## When to Use This Skill

- Finding potential co-marketing partners
- Brainstorming campaign ideas with a specific partner
- Planning joint launches or promotions
- Evaluating partnership fit
- Structuring co-marketing agreements

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## Partner Identification Framework

### 1. Audience Overlap Analysis

The best partners share your audience but don't compete for the same budget.

**Ideal partner characteristics:**
- Same buyer persona, different problem solved
…

Excerpt only, quoted from the author's repository. Open the repository for the complete file.

↓ download .zip